Born in London in 1996, William Morris London creates distinctive British eyewear inspired by the energy, creativity and diversity of the city.
Combining bold colour, contemporary shapes and quintessential British style, the collections range from expressive statement frames to refined, timeless designs. Each collection celebrates individuality, with eyewear designed to be stylish, wearable and full of character.
With a strong focus on design and detail, William Morris London brings together London’s rebellious creative spirit and its more polished, sophisticated side – creating frames for those who like their eyewear to express their personality.